United Arab Emirates
ASO Energy
Web Design / Branding
About
ASO Energy, based in Dubai, specializes in the oil industry, with offices in Turkey and Iraq. Their team ensures seamless access to premium oil products while upholding the highest industry standards. Committed to customer satisfaction, they foster long-term relationships based on integrity and reliability.
The mission.
Our mission with ASO Energy was to establish a robust online presence and cohesive brand identity for a company that lacked any previous web presence, logo design, or branding strategy. We began by conducting in-depth research and analysis to understand the company’s values, target audience, and industry landscape. With a clear understanding of ASO Energy’s objectives and market positioning, we embarked on a journey to develop a comprehensive web design and branding strategy.
Our mission was to create a visually compelling website and distinctive brand identity that would effectively communicate ASO Energy’s expertise, reliability, and commitment to superior service in the oil trading arena.
Building the concept.
Building the concept for ASO Energy’s branding and logo design involved a meticulous process of distilling the company’s core values and industry positioning into visual elements that resonate with its target audience. We began by crafting a brand identity that encapsulates ASO Energy’s commitment to professionalism, reliability, and excellence in the oil trading sector.
Through extensive brainstorming sessions and collaborative discussions, we developed a unique visual language that reflects the company’s global presence, integrity, and quality standards.
With a focus on creating a memorable and impactful brand identity, we designed a sophisticated logo that embodies ASO Energy’s leadership in the energy market while conveying trustworthiness and stability. The logo’s sleek and modern design incorporates elements inspired by the energy industry, evoking a sense of dynamism and progress. We carefully selected colors, fonts, and graphical elements that align with ASO Energy’s brand attributes and resonate with its target audience, ensuring consistency across all brand touchpoints.
The result is a cohesive and visually compelling brand identity that distinguishes ASO Energy in the competitive energy trading landscape.
Impressive result.
The comprehensive branding and web design overhaul for ASO Energy yielded impressive results. The new website and redesigned logo effectively communicated the company’s values and services. ASO Energy experienced increased online visibility, credibility, and customer engagement as a result.
Fonts / Typography
Syne
ABCDEFGHIJKLMOPQRSTUVWXZ
abcdefghijklmnopqrstuvwxyz
1234567890
Color Palette
